IMSA assembled a global first at WeatherTech Raceway Laguna Seca with a modern-day auto show where 11 of its auto manufacturer partners assembled a total of 22 cars -- the road models and the GT versions they inspired and race in the WeatherTech SportsCar Championship series.
IMSA is "the new car show" demonstrating the importance of the crossover between auto makers and the IMSA racing they use to improve their brands. Nowhere else is there a stronger connection between the racetrack and the streets.
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